Last week we launched the new Volkskrant website. The basic structure is improved, there are experiments with smart presentation tricks and video is embedded into the frontpage. The overall impression of the page moved from a traditional newspaper website to a news website powered by the well connected and organized infrastructure of a newspaper organization. With the adjusted setup of the organization behind the website the news will be faster, more complete, more interactive and more often exclusive. Most of the website improvement is in readability, accessibility and structure.