KLM Royal Dutch Airlines
Up until 2018 I worked as UX Manager at KLM Royal Dutch Airlines. Responsible for the Mobile apps.
Tag: interaction design
Smart Worker Platform
Smart Worker Platform
Factories are on the fronteer of the internet of things. They are extremely connected. Wit the Smart Worker Platform we set out to build a companion app for the factory. Giving field workers super powers.
We’re currently in a private beta with Vitens at Europe’s largest water pump facility. Field workers use smartphones and Google Glass to make better informed decisions, increase safety and reduce factory downtime.
Role(s)
Design Research, Product Design, Visual Design
Data
2014 – Current
Client
Venture. Co-founder, more at smartworkerplatform.com
Realtime in-store analytics using iBeacons
Realtime in-store analytics using iBeacons
What if you could A/B-test your store setups as easy as testing a website? This is what set of a research into beacon technology and it’s value for retail. Current market solutions are either expensive to implement at scale, aren’t suitable for all type of stores and don’t use opt-in methods.
The research traject led to a full store implementation, pilot and project validation with over 60 beacons for analyzing hot and cold spots, visitor behavior overall store usage. The service makes A/B-testing in retail easy and enables full integration with existing apps creating endless possibilities for integrating off- and online.
Role(s)
Design Research, Product Design, Product Strategy
Data
2014 – Current
Client
A large international retailer
Schiphol Valet Parking
Schiphol Valet Parking
Schiphol Valet Parking is a mobile service that helps valet personnel with the registration of car damages, vehicle usage and planing. It brings full transparency to the process of Valet Parking.
In the first year after the release over 40.000 cars were parked. The use of the service resulted in a reduction of 50% in damages to be paid out and an increase of client hapiness. Since it’s launch over 100.000 cars are parked using the service.
Role(s)
Design Research, Product Design
Date
2012 – Current
Client
D&B Mobility
Behavior Design Meetup series
I’m really intrigued by Behavior Design. With software going mobile and wearable, designing for behavior is the next fronteer. With two friends we decided to bring Designers, Researchers, Developers and Entrepreneurs together to explore what’s going on and what’s next. Resulting in a quarterly meetup rated 4 stars and higher and over a 1.000 members in the community.
Find My Bike. Finding your bicycle using beacons
FindMyBike
What if you could never forget where you parked your bike (or car) again? This is what’s FindMyBike is all about. Small low cost beacons are added to a bycicle, these connect to the FindMyBike app and this will always remember you where you left your bike.
This project was a personal and typical Dutch itch. Traveling to Amsterdam by car and train – using different train stations – I always forgot at what station I left my bike after not using it for several days or weeks. This app helps you remember not only where you put your bicycle but also locate it using a changing color scheme.
It’s also great for cars. We all remember that time we forgot where we parked our car.
The lessons learned from this beacon project led to this case where we measure foot traffic in stores. Never underestimate side-projects.
Role(s)
Design Research, Product Design, Product Owner
Data
2014 – 2015
Client
Somehow, wearesomehow.com
@lly Hago Next
Hago Next
@lly is the worlds first mobile cleaning kit. It helps cleaning personnel during their working day. Enabling autonomy and self control. Reducing management and improving quality.
@lly redefined the Dutch cleaning market. Resulting in a ground-breaking cleaning company, Hago Next. The service added transparancy to a very closed industry. The mobile service is being used over a 1.000.000 hours at companies like Coca Cola, O’Neill, Achmea and Ziggo.
Role(s)
Design Research, Product Design, Product Owner, Product Strategy
Date
2010 – Current
Client
Vebego, vebego.com, Hago Next
