What Makes Great Product Design

This is a really good panel discussion about what makes a great design team.

Google Ventures hosted a panel at SPAN 2015 discussing the the art and practice of innovating for new products.

Panel members
Braden Kowitz of Google Ventures
Leland Rechis of Etsy
Liz Danzico of NPR
Kim Bost of Dropbox
Katie Dill of Airbnb

I maintain a Twitter list with designers, all of them are on there. Subscribe to the list here

Product Management

on Chat bots

Chat bots are the new UI. Or at least there is a lot of interest in adding bots to chat apps to deliver services.

On May 19th we’re organising a special Behavior Design meetup regarding this subject. How can a conversational interfaces or bots influence the behavior of the person it’s talking to.

Martine van der Lee from KLM will talk about how they use Facebook Messenger to help clients check-in. Willem-Paul Brinkman from the TUDelft knows everything about conversation strategies and Niels ‘t Hooft a writer, writing for games will share his experience.

In preparation of this meetup I’ve been reading a lot regarding conversational UI’s. Here are some of the stories I think are worth reading or listening to.

What I learned from it.

  • Young people grow up with conversational interfaces. It’s part of what the internet is to them. Figuring out how to serve them in these interfaces is necessary to connect with them.
  • The app store is a terrible place to be in. It’s difficult to be discovered. Adding your services to existing apps sort of creates a meta app store that makes it easier to reach people
  • Chat bots are most often just (html) apps within a conversation. It’s not always about conversational UI, it’s about showing your service or link when someone needs it.

I think it’s a fascinating topic.

If you like it make sure to join our meetup. It’s currently sold out, although there is a small waiting list. Usually some spots open up close to the event.

Check out this story by Esther Crawford building her own bot and writing about the experiences

Design Strategy

Behavior Design meetup with Dan Lockton

Recently we organised the Behavior Design meetup. Dan Lockton (UK) presented about Design Intent. He talked about how people give a device, interface or product a meaning. Even if they don’t fully understand what’s going on.

Giving meaning to something helps creating context and gives some sort of control. Not being in control, even if this is by great design, can result in a bad product experience as well. If you don’t trust the input, how can you trust the output.

I really like the view Dan has on design. Instead of seeing design as a something formative that tries to steer behaviour he has a much more adaptive approach where design has to change, add and adapt to existing behaviour.

Dan Lockton Behavior Design Amsterdam New Year 2016 from Behavior Design AMS